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GrowthPoint Acted as Exclusive Financial Advisor to Intelledox on its Acquisition by Smart Communications, a portfolio company of Accel-KKR

Tags: #Customer Experience Management


Intelledox is a leader in digital workflow content automation software.

Menlo Park, CA – GrowthPoint is pleased to announce that our client, Intelledox, a leader in digital workflow content automation software, has been acquired by Smart Communications, a portfolio company of Accel-KKR. The combination will empower customers to deliver the smartest, most interactive communications possible, throughout the entire customer lifecycle—from acquisition to servicing, and every interaction in between.

Headquartered in Canberra, Australia, Intelledox is used by many of the world’s leading enterprise and government organizations to transform their digital customer experience.  Intelledox’s cloud platform connects to any system of record and provides next-generation forms, built-in workflow and on-demand customer communications.  It is designed to digitally transform traditional forms-based processes into intelligent, conversational user experiences that streamline internal systems, manage risk and reduce demand for support services and, as a result, delivers more customers ready to transact. The company has enabled hundreds of enterprise and government organizations and more than 22 million users globally to rapidly transform paper or PDF-based processes into intelligent, data-driven customer experiences. In June, Intelledox completed a record-setting fiscal year, growing more than 50 percent year-over-year.

“This is a tremendously exciting development for both companies,” said James Brown, CEO of Smart Communications. “Since our start, we have been wholly focused on empowering companies to deliver personalized, relevant and interactive communications at tremendous scale. Through our acquisition of Intelledox we are now even better equipped to deliver best-in-class, two-way customer conversations throughout the entire customer journey. Together we will redefine customer engagement, while also improving internal efficiency and creating ROI that is unmatched in our industry.”

“Intelledox and Smart Communications have a common vision, to help enterprises intelligently transform the conversations they are having with their customers in order to more effectively interact with them in an increasingly digital world,” said Michelle Melbourne, Co-Founder of Intelledox. “We are thrilled for this next step as a company and for what our joint commitment to enhancing enterprise communications will mean for businesses that are ready to embrace a digital-first, customer-driven future.”

For further information, please see the press release.